 SPIKE TV’S “THE ULTIMATE FIGHTER” DELIVERS MORE MEN 18-34 THAN THE THREE MAJOR SPORTS ON CABLE COMBINED ON THURSDAY, APRIL 27 NEW YORK, NY, May 1, 2006 – The fourth episode of Spike TV’s hit series, The Ultimate Fighter 3®, out delivered more men in the hard-to-reach demographic of M 18-34 than the combination of the NBA Playoffs on TNT, the NHL Playoffs on OLN, and a marquee MLB match-up between the Red Sox and Indians
SPIKE TV’S “THE ULTIMATE FIGHTER” DELIVERS MORE MEN 18-34 THAN THE THREE MAJOR SPORTS ON CABLE COMBINED ON THURSDAY, APRIL 27 NEW YORK, NY, May 1, 2006 – The fourth episode of Spike TV’s hit series, The Ultimate Fighter 3®, out delivered more men in the hard-to-reach demographic of M 18-34 than the combination of the NBA Playoffs on TNT, the NHL Playoffs on OLN, and a marquee MLB match-up between the Red Sox and Indians on Thursday, April 27. The Spike TV telecast drew 799,000 Men 18-34 while the three combined telecasts drew 725,000. SPIKE TV
“THE ULTIMATE FIGHTER”
Men 18-34: 3.05 rating (799,000) TNT
NBA Playoffs (Heat/Bulls and Clippers/Nuggets)
Men 18-34: 2.1 (543,000) OLN
NHL Playoffs (Senators/Lightning and Red Wings/Oilers)
Men 18-34: 0.4 (66,000) ESPN2
MLB Baseball (Red Sox/Indians)
Men 18-34: 0.4 (116,000) In The Ultimate Fighter 3 episode, Team Ortiz’s Michael Bisping from Liverpool, England scored an impressive and thoroughly dominating first round victory over New Orleans native Kristian Rothaermel. Bisping, a light heavyweight, now advances to the semifinals which airs later this season. About The Ultimate Fighter 3: Sixteen of the best up-and-coming mixed martial artists from around the world have convened in Las Vegas in pursuit of one goal -- to be named the "ULTIMATE FIGHTER" and to be given a contract in the Ultimate Fighting Championship® organization. UFC legends and bitter rivals Ken Shamrock “The World’s Most Dangerous Man” and Tito Ortiz, “The Huntington Beach Bad Boy,” train and coach the participating light-heavyweights and middleweights. The Ultimate Fighter 3 is hosted by Dana White, UFC President. Craig Piligian of Pilgrim Films and Television, Frank Fertitta III, Lorenzo Fertitta, Dana White of Zuffa, LLC, and Kevin Kay of Spike TV are the show’s executive producers. Brian J. Diamond is Vice President, Sports & Specials, Spike TV and Co-Executive Producer. Peter V. Symuleski serves as Executive in Charge of Production for Spike TV. Spike TV, the first network for men, is available in 90 million homes and is a division of MTV Networks. MTV Networks, a division of Viacom International Inc. |
